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A trusted mark for jewellery retailers who do things right
The Aurvia certification recognises jewellery stores that meet clear standards in hallmarking, transparent pricing, compliance, customer service and operations. Every certificate carries a QR code, so customers can confirm it is genuine and current in seconds.
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Certified Stores
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Cities
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Certification Tiers
Choose the level that fits your store
Aurvia Silver
Aurvia Silver certifies jewellery stores that meet core standards for hallmarking, transparent pricing and compliant billing.
Key requirements
- BIS hallmarking and HUID on all gold jewellery sold
- Gold rate, making charges and wastage shown separately on every bill
- GST-compliant billing for all sales
- Clear exchange and buyback policy displayed in store
Validity: [1 year]
Aurvia Gold
Aurvia Gold certifies jewellery stores with documented processes, controlled inventory and trained sales teams, on top of all Silver standards.
Key requirements
- All Silver requirements
- Documented SOPs for sales, stock handling and cash
- Regular stock audits and inventory ageing review
- Trained sales staff with a defined customer consultation process
Validity: [1 year]
Aurvia Platinum
Aurvia Platinum is the highest tier, for jewellery retailers whose systems, technology and customer experience set the benchmark for the industry.
Key requirements
- All Gold requirements
- ERP / POS with regular stock reconciliation
- CRM-based customer retention and after-sales programme
- Consistent standards across all branches (for multi-store retailers)
Validity: [1 year]
From registration to certificate
01
Register
Submit your store details online.
02
Store Audit
Our team visits and assesses your store.
03
Close Gaps
We help you fix anything that falls short.
04
Get Certified
Receive your certificate with QR verification.
05
Renew
Annual review keeps your certificate active.
Ready to get your store certified?
Register today and our team will contact you to schedule your store audit.
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